Customer experience will make or break your company

Are you creating an emotional experience for your customer? You should be. Customer experience is becoming crucial to building a successful business.

Here’s the thing, complex ideas that are hard to describe NEVER create emotional experiences for your customer. EVER.

Can you describe your idea in 30 seconds? How about in 2 words? Gabe Smedresman can – Woodcut Maps.

Simple, but very effective and his customers have gladly spend hundreds of dollars for a unique product they will pass down to their children. Can you say the same thing about your customers?


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